⚡ Quick Answer
The Side Hustle Summit is a free virtual event from Iman Gadzhi and Russell Brunson, September 6 to 13, 2026: five one-hour live sessions on building an AI-powered side hustle from zero. The hosts are two of the most verifiable names in online business, attending costs nothing, and the replays keep you covered if a session clashes with your day. Score: 8.3/10, and the missing points are specific: it is built for beginners, so it thins out fast if you already run something, and the income marketing is a lot louder than the teaching needs it to be.
Free to attend · 5 live sessions · Replays included
What is the Side Hustle Summit?
The Side Hustle Summit is a free online event where Iman Gadzhi and Russell Brunson teach beginners how to build an AI-powered side hustle across five live sessions.
Free launch events are everywhere, and most side hustle summit reviews either gush or sneer. Neither helps you decide. Below: what the five sessions actually contain, what can be verified about the two men teaching them, and how to walk away with the frameworks whether or not you ever buy anything.
Dates, format, and what a ticket costs
| Detail | Information |
|---|---|
| Dates | September 6 to 13, 2026 (sessions on Sep 6, 7, 8, 9, and 13) |
| Time | 1pm Eastern, about 1 hour per session |
| Format | Virtual, live, accessible from anywhere |
| Price | Free (name and email to register) |
| Replays | Available within 24 hours for registrants |
| Hosts | Iman Gadzhi and Russell Brunson |
I like the shape of this calendar more than I expected to. Four sessions in a row, then four days off, then the live build on the 13th.
Most launch events run five straight days and bank on momentum carrying you to the pitch. Here you get a few days to sit with the material before you watch them build something. That gap is where the material either sticks or does not, and I would rather find that out before the last session than after it.
What the five sessions cover
- Session 1: the best side hustles to start in 2026, and how AI changed which ones make sense
- Session 2: building your first AI-powered side hustle, step by step
- Session 3: untapped digital opportunities for people starting from zero
- Session 4: Russell Brunson on offers, funnels, and the frameworks from his books
- Session 5: a live follow-along build, where the hosts construct a side hustle on screen
The target audience is stated plainly: complete beginners, no experience, no audience, no startup capital. If you already run an online business, most of this will be familiar ground, and session 4 alone might be your only draw.
The hosts, and what can actually be verified
This is the part that made me look properly instead of filing it with the rest of the free launch events. Iman Gadzhi started a social media agency as a teenager, built it into IAG Media, and turned the lessons into education businesses that made him one of the most-watched business creators anywhere, with a YouTube audience near 6 million. Our full profile of who Iman Gadzhi is separates what can be verified from what is marketing.
Russell Brunson co-founded ClickFunnels, the software that made sales funnels a household word in online business, and wrote DotCom Secrets, Expert Secrets, and Traffic Secrets. We have reviewed his world in depth before: our ClickFunnels review covers the software, and our One Funnel Away Challenge review covers his best-known training. Whatever you think of launch events, these are not anonymous gurus.
The Case for Blocking Out the Week
The organisers put a number on the promise: a challenge to build a “$373/day” side hustle, with $55.6M+ in tracked sales from people who ran the system. Those are the company’s own figures and its strongest cases.
The number is not the reason to show up, and you do not have to believe it to register. Nobody is handing you $373 a day for watching five videos.
That is not the decision in front of you anyway. The decision is smaller and much easier to make: can five hours show you one opportunity you could actually execute?
What makes me think it might is the format. You get to watch two people who have already built these businesses make the small decisions on screen, which offer, which traffic source, what to cut and when. A course is edited afterwards. This is not, and the unedited version is where the useful stuff usually leaks out.
No card required · Takes under a minute · Starts September 6
What You Keep After the Week
The frameworks do not expire when the stream ends. What you write down in session two about choosing an offer works exactly the same in November.
That is the argument for blocking the week out instead of collecting replays you never open. Five days of momentum, with two operators making decisions on screen while you watch them do it.
Pros and Cons
✅ Pros
- Genuinely free, no card required
- Two hosts with long, publicly verifiable track records
- Built for absolute beginners, no capital or audience assumed
- Live build session shows the work instead of describing it
- Replays within 24 hours if you miss a session
- One hour per day is a realistic commitment
❌ Cons
- Live sessions run at 1pm Eastern, so some time zones will lean on the replays
- Built for beginners, so experienced marketers will recognise a lot of it
- Five sessions across eight days, and it only pays off if you actually show up
- One clear method taught properly, rather than a survey of every option
If you want my honest reservation, it is not the teaching, it is the volume of the marketing around it. The $373 a day framing and the $55.6M in tracked sales are the company reporting its best cases, and they are loud enough that a careful person reads them and assumes the whole thing is smoke.
I would rather they turned that down, because the actual offer holds up without it. Five hours, no card, two people you can look up. That sells itself to the right person.
And that is the version of this page I would want to read: yes there is marketing, no you should not take the numbers at face value, and it is still worth the five hours if you are starting from zero.
Still deciding whether this whole category is for you? We wrote a separate, host-neutral guide on AI side hustles that actually work, covering which patterns hold up, which ones are saturated, and the resale structure worth avoiding before you spend anything.
Weighing this against other models first? We scored the five main online side hustles on capital, risk, income ceiling and distribution, and explained why one of them fits someone with a job and no spare cash.
No capital to start with? That is a constraint on which business you pick, not on whether you can. We covered it in how to start an online business with no money.
Who is the Side Hustle Summit for?
Maybe you have been meaning to start something online for months, and every option you look at seems to need money you do not have, an audience you have not built, or a skill you would have to go and learn first. So the tab stays open and nothing happens.
That is the person this side hustle summit event is designed around, from the beginner-level sessions down to the price, and I think it is a fair fit. It also works if you already follow either host and want to see how they teach live rather than in edited videos.
It is a weaker fit if you already run a funnel-based business (start with our One Funnel Away review instead, which covers Russell’s structured program).
Is the Side Hustle Summit worth it?
Yes, for the audience it targets. The math is simple: five hours of live teaching from two people whose track records you can check, for free, with replays. Some people search for this as a side hustle marketing summit, and that framing is accurate too, since the marketing frameworks in session 4 are the most broadly useful content in the week.
My advice, for whatever it is worth: block the week and show up for the live build on the 13th, even if you watch the first four on replay. That session is the one that justifies the format.
Worst case you lose five hours and learn that this route is not yours, which is worth knowing too and considerably cheaper than finding out after buying a course. If you are still weighing whether the whole thing is trustworthy, our companion piece on whether the Side Hustle Summit is legit goes deeper on exactly that question.
Free · Name and email · Replays if you miss one
FAQ
When is the Side Hustle Summit?
The 2026 edition runs September 6 to 13, with five live online sessions at 1pm Eastern on September 6, 7, 8, 9, and 13. Each session runs about an hour, and replays are available within 24 hours for registrants.
Is the Side Hustle Summit really free?
Yes. Registration takes a name and an email, no card, and all five live sessions cost nothing to attend. The replays are included as well, so missing a day does not cost you the content.
Who hosts the Side Hustle Summit?
Iman Gadzhi, who built a social media agency as a teenager and now runs an education company with an audience of nearly 6 million YouTube subscribers, and Russell Brunson, co-founder of ClickFunnels and author of DotCom Secrets, Expert Secrets, and Traffic Secrets.
Is the Side Hustle Summit a scam?
No. The event is real, the hosts are two of the most verifiable names in online business, and attending costs nothing. The income figures on the registration page are the company’s own best cases, and the frameworks taught in the sessions are what you walk away with.
Do I need experience or money to attend?
No. The summit is built for complete beginners, and the sessions assume no prior business, no audience, and no startup capital. You need an internet connection and about an hour per session day.
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How this review was made: we read the official page and checkout ourselves, verify prices, dates and recurring charges at the source, and never repeat a figure taken from another review site. Read our full review methodology and affiliate disclosure.